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Advances in technology and changes in consumer buying patterns have forced businesses to alter their traditional marketing approach to incorporate contemporary ideologies that will drive customer satisfaction, meet societal expectations, and boost…

This study analyses the market potential of renewable energy technology for household use in Ghana. The research used solar technology in the Greater Accra Region as a case study. With the research on the resource and techno-economic potential of…

Employee stress has been explored extensively. However, there remain a dearth of scholarship on how leadership, specifically authentic leadership, helps to reduce employee stress levels in crises, such as the COVID-19 pandemic, in emerging economies,…