142
10
3075
-
https://www.repository.gctu.edu.gh/files/original/f1cc74a2e36a56317c46c817b6bfcd65.pdf
3e83e01f2e03aeed969097f621302ace
Dublin Core
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Title
A name given to the resource
Faculty of IT Business
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Title
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Examining the marketing-corporate social
responsibility nexus
Creator
An entity primarily responsible for making the resource
Robert Ebo Hinson
Description
An account of the resource
Purpose – The purpose of this paper is to examine how corporate social responsibility is incorporated
into marketing strategy for a leading telecommunications firm (MTN) in Ghana. The paper examines the
corporate social responsibility practices of this firm by focussing on various dimensions of stakeholder
interests, norms and values.
Design/methodology/approach – A conceptual framework was adopted from the extant literature
and used as the basis for the single case study analysis. The authors interviewed senior management
of the company and also analysed corporate social responsibility (CSR) information posted on the
company’s website.
Findings – MTN has a strong commitment to social responsibility programmes. A separate
independent unit, dubbed, “MTN Foundation”, has been established with its own Board of Directors and
management team to manage CSR-related programmes. However, there seems to be lack of coordination
of activities of other departments such as marketing and human resources which are of equal interest
to major stakeholders. Again, in an effort to identify stakeholders’ interests, there appears to be a lack of
a proactive approach in examining the actual needs of prospective beneficiaries of CSR programmes
of the company.
Originality/value – The paper serves as a guide to managers in the planning and implementation
of social responsibility programmes within the context of developing countries and also adds to the
relatively parsimonious literature on CSR practices of firms operating in Africa.
Keywords Corporate, Social responsibility, MTN, Ghana, Marketing
Publisher
An entity responsible for making the resource available
Emerald Group Publishing Limited
Date
A point or period of time associated with an event in the lifecycle of the resource
2012
Source
A related resource from which the described resource is derived
https://www.researchgate.net/profile/Robert-Hinson-2/publication/235308888_Examining_the_marketing-corporate_social_responsibility_nexus/links/55a26da108aea815dffd07b4/Examining-the-marketing-corporate-social-responsibility-nexus.pdf
Language
A language of the resource
English
-
https://www.repository.gctu.edu.gh/files/original/16af0d2363bc40961537c3ab7dfd7cff.pdf
bb6eb0bfda4c88e6a1d139f8f21f0bb3
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Food Science
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
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Title
A name given to the resource
Changes in total polyphenols, o-diphenols and anthocyanin concentrations during fermentation of pulp pre-conditioned cocoa (Theobroma cacao) beans
Creator
An entity primarily responsible for making the resource
EO Afoakwa, J Quao, FS Takrama, AS Budu, FK Saalia
Description
An account of the resource
Investigations were conducted to elucidate changes in total polyphenols, o-diphenols and anthocyanin concentrations during fermentation of pulp preconditioned Ghanaian cocoa beans. A 4x4 factorial experiment was conducted with the principal factors as pod storage and fermentation time, and samples were analyzed using standard analytical methods. Results showed that total polyphenol, o-diphenols and anthocyanin content of beans from the unstored pods were 180.87 mg/g, 24.17 mg/g, and 15.68 mg/kg respectively. Reductions in the concentrations of total polyphenols, o-diphenol and anthocyanin composition of the cocoa beans occurred with increasing pod storage and fermentation time. However, the rates of decreases were more dependent of fermentation time than on pod storage. Both total polyphenol and o-diphenol content reduced only slightly (< 10%) in the beans fermented for 6 days after 7 days …
Date
A point or period of time associated with an event in the lifecycle of the resource
2012
Source
A related resource from which the described resource is derived
https://scholar.google.com/citations?view_op=view_citation&hl=en&user=EZuX1N8AAAAJ&pagesize=80&citation_for_view=EZuX1N8AAAAJ:ULOm3_A8WrAC
Language
A language of the resource
English
-
https://www.repository.gctu.edu.gh/files/original/942248a29b1690104e17e9b4ad2d0960.pdf
d3382dbd1cd1754d7657342c905c2b21
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Faculty of IT Business
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
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Title
A name given to the resource
Time-varying Connectedness Between ESG Stocks and BRVM Traditional Stocks
Creator
An entity primarily responsible for making the resource
Zynobia Barson, Kwame Simpe Ofori, Peterson Owusu Junior, Kwabena G Boakye, George Oppong Appiagyei Ampong
Description
An account of the resource
Periods of crisis prompt investors to look out for means of making returns even in uncertain market conditions. Investors are using stocks selected on an environmental, social, and governance (ESG) basis to mitigate the unavoidable risks of investing in assets during these times of pandemic and war. In an integrated global financial system, we sought to explore the connectedness, if any, between the returns on the Bourse Régionale des Valeurs Mobilières (BRVM) and ESG-based stocks. Using a time-varying parameter vector autoregression (TVP-VAR) to analyze daily returns from 12 March 2013 to 4 April 2022, we find categorically that ESG-based stocks and BRVM stocks are connected, with ESG-based stocks dominating the network connectedness. Furthermore, using dynamic connectedness correlations from dynamic conditional correlation generalized autoregressive conditional heteroscedasticity (DCC …
Publisher
An entity responsible for making the resource available
SAGE Publications
Date
A point or period of time associated with an event in the lifecycle of the resource
2024
Source
A related resource from which the described resource is derived
https://scholar.google.com/citations?view_op=view_citation&hl=en&user=NogL9W0AAAAJ&cstart=20&pagesize=80&citation_for_view=NogL9W0AAAAJ:HDshCWvjkbEC
Language
A language of the resource
English
-
https://www.repository.gctu.edu.gh/files/original/6335ab48501a45082c6feab09376c22f.pdf
0a041454c5d5d673a67b9a7976327f14
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Food Science
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Chemical composition and cyanogenic potential of traditional and high yielding CMD resistant cassava (Manihot esculenta Crantz) varieties
Creator
An entity primarily responsible for making the resource
DB Nyirendah, EO Afoakwa, C Asiedu, AS Budu, L Chiwona-Karltun
Description
An account of the resource
High yielding cassava mosaic disease (CMD) resistant cassava varieties have been developed by the Crop Research Institute of Ghana with distinct chemical composition and cyanogenic glucoside concentrations. This study characterized these improved varieties (Ampong, Broni bankye, Sika and Otuhia) together with some traditional varieties (Amakuma and Bankye fitaa) for their nutritional properties and cyanogenic potential (toxicity). The proximate composition, mineral content and cyanogenic potential were determined using standard methods. The different cultivars had moisture content (33.14-45.86%), protein (1.17–3.48%), ash (1.71–2.34%), crude fibre (1.38-3.20%), fat (0.74-1.49%) and carbohydrate (83.42-87.35%) and these varied significantly among cultivars. Mineral contents were 0.60-1.60, 1.35-1.58 and 1.06-2.13 mg/100g for Ca, Mg and P respectively, and 0.16-0.24, 0.021-0.030, 0.04-0.13, 0.25-0.36 and 0.25-0.37 mg/100g for Fe, Mn, Zn, K and Na respectively. Cyanogenic potential ranged from 0.08-0.12 mgHCN/kg. Wide variations exist in chemical composition of the improved and traditional cassava cultivars but all possess safe levels of cyanogenic potential and thus safe for human consumption.
Date
A point or period of time associated with an event in the lifecycle of the resource
2012
Source
A related resource from which the described resource is derived
https://scholar.google.com/citations?view_op=view_citation&hl=en&user=EZuX1N8AAAAJ&pagesize=80&citation_for_view=EZuX1N8AAAAJ:WA5NYHcadZ8C
Language
A language of the resource
English
-
https://www.repository.gctu.edu.gh/files/original/841ba97bd87c9bb9fcff5833e3410900.pdf
86bf4faa1db7704fff95d988d615eb43
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Faculty of IT Business
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
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Title
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Elimination of waste and inefficiencies through lean maintenance management in mining industries, Ghana
Creator
An entity primarily responsible for making the resource
Kofi Mintah Oware, Solomon Samanhyia, George Oppong Appiagyei Ampong
Description
An account of the resource
Due to growing global competition, the mining industry has suffered significant share of losses and the mining industry in Ghana is no exception. Lean operations and maintenance is a widely accepted and adopted approach across many industries and this concept has not been tested in a Ghanaian situation. The Process Maintenance section of the Processing Department was studied to identify the successes, failures, and challenges of lean maintenance implementation, in the areas of maintenance system, rework and maintenance cost. Qualitative and quantitative measures were used to document and compare the individual case studies. Both primary and secondary data on the Processing Plant of Newmont Gold Ghana Limited was used to analyze the effects and benefits of the lean maintenance implementation in a pre and post comparison. Findings of the study showed that Newmont Gold Ghana Limited was able to reduce reworks (defects), plant down time, and maintenance cost and all these reductions added to the total improvement in the company’s operations. The general observation also revealed the need for a continuous training of workers on ways in improving lean maintenance culture.
Publisher
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International Journal of Economics, Commerce and Management
Date
A point or period of time associated with an event in the lifecycle of the resource
2015
Source
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https://scholar.google.com/citations?view_op=view_citation&hl=en&user=NogL9W0AAAAJ&cstart=20&pagesize=80&citation_for_view=NogL9W0AAAAJ:MXK_kJrjxJIC
Language
A language of the resource
English
-
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Faculty of IT Business
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
Dublin Core
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Title
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Digital marketing and sustainability competitive advantage: A conceptual framework
Creator
An entity primarily responsible for making the resource
George Kofi Amoako, Gifty Agyeiwah Bonsu, Antoinette Yaa Benewaa Gabrah, George Oppong Appiagyei Ampong
Description
An account of the resource
The usage of digital marketing has significantly changed how firms, businesses, and marketers engage with their buyers. Digital platforms such as Facebook, Google, YouTube, Twitter, Instagram, and many others are utilized in an attempt to offer different kinds of personalized campaigns that companies can use to communicate with their customers. Many companies including retail, manufacturing, wholesale, and several others are exploiting digital marketing as a component of their overall sustainable marketing strategies to attain a competitive edge over their counterparts. Therefore, this research proposes that digital marketing relates to sustainability competitive advantage. The research argues that social media green marketing, ecological marketing orientation, social media corporate social responsibility, cause-related marketing, and digital marketing have a positive relationship with sustainability competitive …
Publisher
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IGI Global
Date
A point or period of time associated with an event in the lifecycle of the resource
2023
Source
A related resource from which the described resource is derived
https://scholar.google.com/citations?view_op=view_citation&hl=en&user=NogL9W0AAAAJ&cstart=20&pagesize=80&citation_for_view=NogL9W0AAAAJ:dhFuZR0502QC
Language
A language of the resource
English
-
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Faculty of IT Business
Dublin Core
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Title
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Determining mobile money service customer satisfaction and continuance usage through service quality
Creator
An entity primarily responsible for making the resource
, Robert Ebo Hinson
Description
An account of the resource
Mobile money service is a major retail financial service provided by telecommunication firms and formal banking institutions in many countries in Sub-Saharan Africa. The increased patronage of mobile money services demands that telecommunication firms enhance the quality-of-service delivery they offer in order to stay competitive. The purpose of this paper is to investigate the service quality factors that influence customer satisfaction and continuance usage of mobile money services. Data were collected from 494 users of mobile money services. Using structural equation modeling, this study tested hypotheses on the effect of service quality variables on customer satisfaction and continuance usage of mobile money services. The findings indicate that the availability of services, facilities, and security influence customer satisfaction, whereas the expertise of the service provider, the operator’s network system, and responsiveness influence continued use of mobile money services. The findings of this study will assist mobile money service providers and policymakers in planning services that will increase customer satisfaction and retention. The study contributes to identifying service quality constructs that influence customer satisfaction and continuance usage in the mobile money context
Source
A related resource from which the described resource is derived
https://link.springer.com/article/10.1057/s41264-021-00138-5
Language
A language of the resource
English
-
https://www.repository.gctu.edu.gh/files/original/776890f9178287e6cb08b6df6c8441e1.pdf
de381a51d832d4df09187c5c93815eb8
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Faculty of IT Business
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
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Factors influencing information security policy compliance behavior
Creator
An entity primarily responsible for making the resource
John Agyekum Addae, Grace Simpson, George Oppong Appiagyei Ampong
Description
An account of the resource
Globally, banks are deploying reliant data protection technologies to secure business continuity. However, information security attackers leverage on employees seldom predisposition to compromise firms' assets. The study therefore examines attributing factors influencing information security compliance behavior in the Ghanaian banking sector. A survey design approach was adopted to validate the research model. Partial Least Square Structural Equation Modeling (PLS-SEM) were used to analyze 329 valid data. The model results showed that perceived threat, vulnerability, response cost, and efficiency had a significant effect on compliance but interestingly not for Self-Efficacy. Perceived threat severity had the most significant effect on IS compliance behavior. Overall, our model accounted for 60% of the variation in IS compliance.
Publisher
An entity responsible for making the resource available
IEEE
Date
A point or period of time associated with an event in the lifecycle of the resource
2019
Source
A related resource from which the described resource is derived
https://scholar.google.com/citations?view_op=view_citation&hl=en&user=NogL9W0AAAAJ&cstart=20&pagesize=80&citation_for_view=NogL9W0AAAAJ:0EnyYjriUFMC
Language
A language of the resource
English
-
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Food Science
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Assessing cocoa aroma quality by multiple analytical approaches
Creator
An entity primarily responsible for making the resource
Phuong Diem Tran, Davy Van de Walle, Nathalie De Clercq, Ann De Winne, Daniel Kadow, Reinhard Lieberei, Kathy Messens, Dung Nhan Tran, Koen Dewettinck, Jim Van Durme
Description
An account of the resource
In this study the quality of 26 fermented cocoa beans from 4 different countries (Vietnam, Indonesia, Peru and Ghana) is assessed by means of both a compositional analysis (amino acids, reducing sugars, polyphenols and lactic acid) and profiling of their volatile aroma composition (Mass Spectrometry (MS)-fingerprinting and Headspace-solid Phase Micro-extraction-Gas Chromatography–Mass Spectrometry (HS-SPME-GC–MS)) following high roasting processing (30 min at 150 °C). Compared with the labour-intensive measurement of cocoa precursors, MS-fingerprinting on the cocoa headspaces appeared to be a very powerful and fast classification technique. Different cocoa groups were researched having unique organoleptic characteristics which were affected by fermentation, roasting conditions and geographical origin. A clear separation of fine flavour cocoa (Criollo variety), well fermented/roasted cocoa …
Publisher
An entity responsible for making the resource available
Elsevier
Date
A point or period of time associated with an event in the lifecycle of the resource
2015
Source
A related resource from which the described resource is derived
https://scholar.google.com/citations?view_op=view_citation&hl=en&user=EZuX1N8AAAAJ&pagesize=80&citation_for_view=EZuX1N8AAAAJ:W8gSVh4kTHQC
Language
A language of the resource
English
-
https://www.repository.gctu.edu.gh/files/original/daf0b5407269c16305e703e117ee8ee8.pdf
bd50f31a9e6bf650d4f0b6ffdda67d0b
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Food Science
Text
A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text.
Dublin Core
The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.
Title
A name given to the resource
Comparison of rheological models for determining dark chocolate viscosity
Creator
An entity primarily responsible for making the resource
Emmanuel Ohene Afoakwa, Alistair Paterson, Mark Fowler, Joselio Vieira
Description
An account of the resource
Parameters in chocolate rheology, namely shear viscosity and yield stress, are important in manufacture and directly influenced by product particle size distribution (PSD) and composition. The Casson model was the standard confectionery industry strategy to quantify rheological properties of molten chocolate until in 2000, the International Confectionery Association recommended the use of interpolation data to describe viscosity. The two strategies are compared and correlated in defining rheological properties of molten dark chocolates prepared using different PSD, fat and lecithin content. Rheological parameters were determined using a shear rate-controlled rheometer and data examined using correlation, regression and principal component analyses to establish their inter-relationships. Correlation and regression analyses showed high correlation (r = 0.89–1.00) and regression coefficients (R2 = 0.84–1 …
Publisher
An entity responsible for making the resource available
Oxford University Press
Date
A point or period of time associated with an event in the lifecycle of the resource
2009
Source
A related resource from which the described resource is derived
https://scholar.google.com/citations?view_op=view_citation&hl=en&user=EZuX1N8AAAAJ&pagesize=80&citation_for_view=EZuX1N8AAAAJ:eQOLeE2rZwMC
Language
A language of the resource
English