116 10 3075 https://www.repository.gctu.edu.gh/files/original/a86b475f7a38bd4ffc281a5ddadb246b.pdf 1bb6b45809e9d0cd73f79647486a739b Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource The Mediating Effect of Online Brand Engagement on Customer Experience: An Emerging Market Perspective Creator An entity primarily responsible for making the resource George Amoako, Paul Omari, Hayford Amegbe, George Cudjoe Agbemabiese, Thurasamy Ramayah Description An account of the resource Of rapidly growing importance to practitioners and scholars is customer brand engagement and customer experience. The study examines the mediating effect of online brand engagement in the relationship between customer satisfaction, electronic word-of-mouth, digital platform and COVID-19 and customer experience from a developing country perspective, through the lens of the Service-Dominant Logic theory. Using the online survey method of data collection, a total of 552 valid responses were conveniently collected through a carefully designed questionnaire. The study employed the Partial Least Squares Structural Equation Modelling technique (PLS-SEM) to test the various hypotheses. The study revealed positive relationships between Covid-19, customer satisfaction electronic word of mouth and online brand engagement with the relationship being stronger for electronic word of mouth. The findings … Publisher An entity responsible for making the resource available Routledge Date A point or period of time associated with an event in the lifecycle of the resource 2024 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=hXmr_bYAAAAJ&amp;cstart=20&amp;pagesize=80&amp;citation_for_view=hXmr_bYAAAAJ:ZYsTHYU9jrMC Language A language of the resource English https://www.repository.gctu.edu.gh/files/original/0abe63bb439f680fa8c5fa31f7472d57.pdf 29f9264466c352cbac2d69a795b71314 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Conceptualising Ethical Consumption and Climate Change Mitigation Strategies in the Hospitality Industry-Challenges, Solutions, and Prospects Creator An entity primarily responsible for making the resource George Amoako, Robert K Dzogbenuku, Hayford Amegbe, Aidatu Abubakari, Michelle Afrifah Description An account of the resource This study conceptualises ethical consumption and climate change mitigation strategies by exploring the hospitality industry's challenges, solutions and practices. The study selected articles on ethical and climate change issues from the Scopus and Web of Science databases. The findings revealed a possible relationship between the antecedent factors of ethical consumption, ie, patronage of organic labels, green environmental management, waste management, renewable energy management, and climate change. The study anticipates the mitigating effects of climate change would significantly affect firms' sustainable competitiveness in emerging countries. This study enhances understanding of ethical consumption behaviour strategies, challenges, and solutions in emerging countries. Date A point or period of time associated with an event in the lifecycle of the resource 2024 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=hXmr_bYAAAAJ&amp;cstart=100&amp;pagesize=100&amp;citation_for_view=hXmr_bYAAAAJ:KqW5X_olkfQC Language A language of the resource English https://www.repository.gctu.edu.gh/files/original/c540c2712c9fca3772c8402853a1f8e1.pdf a8185918b32d3874a11ede305729c33d Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Food Science Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource RESPONSE SURFACE METHODOLOGY FOR STUDYING THE QUALITY CHARACTERISTICS OF COWPEA (VIGNA UNGUICULATA)‐BASED TEMPEH Creator An entity primarily responsible for making the resource George Amponsah Annor, ESTHER SAKYI‐DAWSON, Firibu K Saalia, SAMUEL SEFA‐DEDEH, Emmanuel Ohene Afoakwa, KWAKU TANO‐DEBRAH, Agnes Simpson Budu Description An account of the resource Response surface methodology was used to optimize the processing conditions in the preparation of cowpea tempeh. The independent factors studied were boiling time (varying from 5 to 30 min), incubation time (varying from 12 to 48 h) and incubation temperatures (varying from 25 to 50C), whereas the dependent factors were protein content, protein solubility, pH, titratable acidity and total color difference (using L, a* and b*). Regression models were generated and adequacy was tested with regression coefficients (R2) and the lack‐of‐fit tests. Optimum processing conditions were determined by method of superimposition. There was a strong and significant influence (P < 0.01) of the quadratic effect of the incubation time on the protein content of the cowpea tempeh, with similar significance (P < 0.01) noted in protein solubility with increasing boiling time. The optimum processing conditions … Publisher An entity responsible for making the resource available Blackwell Publishing Inc Date A point or period of time associated with an event in the lifecycle of the resource 2010 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=EZuX1N8AAAAJ&amp;pagesize=80&amp;citation_for_view=EZuX1N8AAAAJ:_Qo2XoVZTnwC Language A language of the resource English https://www.repository.gctu.edu.gh/files/original/c03a1aed990b18d8da76b18fb0d9f7c4.pdf eec25dc015e6a3ef1e928e555352630a Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Conceptual Framework—Artificial Intelligence and Better Entrepreneurial Decision-Making: The Influence of Customer Preference, Industry Benchmark, and Employee Involvement in … Creator An entity primarily responsible for making the resource George Asamoah George Amoako, Paul Omari, Desmond K Kumi, George Cudjoe Agbemabiase Description An account of the resource Purpose: Technology initiatives are now incorporated into a wide range of business domains. The objective of this paper is to explore the possible effects that Artificial intelligence systems have on entrepreneurs’ decision-making, through the mediation of customer preference and industry benchmark. Design/methodology/approach: This is a non-empirical review of the literature and the development of a conceptual model. Searches were conducted in key academic databases, such as Emerald Online Journals, Taylor and Francis Online Journals, JSTOR Online Journals, Elsevier Online Journals, IEEE Xplore, and Directory of Open Access Journals (DOAJ) for papers which focused on Artificial intelligence (AI), Entrepreneurial decision-making, Customer preference, Industry benchmarks, and Employee involvement. In total, 25 articles met the predefined criteria and were used. Findings: The study proposes that Artificial intelligence systems can facilitate better decision-making from the entrepreneurial perspective. In addition, the study demonstrates that employees, as stakeholders, can moderate the relationship between Artificial intelligence systems and better decision-making for entrepreneurs with their involvement. Moreover, the study demonstrates that customer preference and industry benchmark can mediate the relationship between Artificial intelligence systems and better entrepreneur decision-making. Research limitations/implications: The study assumes a perfect ICT environment for the smooth operation of Artificial intelligence systems. However, this might not always be the case. The study does not consider the personal disposition of … Publisher An entity responsible for making the resource available Multidisciplinary Digital Publishing Institute Date A point or period of time associated with an event in the lifecycle of the resource 2021 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=hXmr_bYAAAAJ&amp;cstart=20&amp;pagesize=80&amp;citation_for_view=hXmr_bYAAAAJ:Ei5r6KrKXVQC Language A language of the resource English https://www.repository.gctu.edu.gh/files/original/022982cad70b2c970640def0bc7b23b4.pdf b1d9872db28f215cc950416082ee8f3f Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Intention to Continue Relationship in B to B Setting – Case of Guinness Ghana Breweries – Some Preliminary Findings Creator An entity primarily responsible for making the resource George Baadu Adams & Joshua K Doe George Kofi Amoako Description An account of the resource Relationship marketing serves the purpose of building a long-term relationship with business partners in order to minimize switching behavior and increase intention to continue business. This study assessed the relationships between relationship marketing practices of trust, commitment, relative dependence, customer satisfaction and perceived value as drivers to intention to continue business relationships under a B2B setting of GGCL. Hypotheses based on the literature were formulated. The study was a descriptive survey, and using convenience sampling techniques, data was collected from 248 businesses who were distributors of GGCL using questionnaire. The study findings demonstrated that a positive and significant relationship exists between commitment and intention to continue business, relative dependence and intention to continue business, customer satisfaction and intention to continue business … Publisher An entity responsible for making the resource available Taylor and Francis Date A point or period of time associated with an event in the lifecycle of the resource 2020 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=hXmr_bYAAAAJ&amp;cstart=20&amp;pagesize=80&amp;citation_for_view=hXmr_bYAAAAJ:nU66GSXDKhoC Language A language of the resource English https://www.repository.gctu.edu.gh/files/original/7e54fa58125ff9be8bc90b109d8cb8f7.pdf e13811d4d0d342a75d14429820691a0c Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Public expenditure and health status in Ghana Creator An entity primarily responsible for making the resource George Compah-Keyeke, Frank Gyimah Sackey, Marcella Aziensum Azinim Description An account of the resource Better health status is described as an indicator of economic success or failure of nations. The availability of health care services and the physical, biological and socioeconomic environment, in which a person lives, broadly determine disease pattern, health status and therefore, the quality of life. This paper examines the relationship between public spending and health status in Ghana, using simple but conventional econometric techniques. One measure of health status [under five-mortality rate (per 1000 live births)] was used as an indicator of health status. The results revealed that the availability of physicians and health insurance are the most important determinants of health status in Ghana. Contrary to findings from earlier studies however, the analyses found income per capita to be a rather insignificant determinant of health status. The policy implications that emanate from this paper based on the results are that the health sector is interlinked with socioeconomic development and therefore, the government of Ghana must not treat the health services in isolation but in an integrated manner to achieve the broader goals of poverty reduction, human capital formation and economic development. The results support the hypothesis of increasing public investments in health, especially in the area that will attract the training and the supply of more physicians. The results also show that the national health insurance policy is a positive determinant of health status and, therefore, much education is needed to enlighten and attract Ghanaian into registering and subscribing to it. Government should also make money available for the purchase of drugs … Date A point or period of time associated with an event in the lifecycle of the resource 2013 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=dzxWX-AAAAAJ&amp;citation_for_view=dzxWX-AAAAAJ:zYLM7Y9cAGgC Language A language of the resource English https://www.repository.gctu.edu.gh/files/original/d0d2170b4dce0756d04aaa9e0bb1d22a.pdf adb0109be95141d1a99d398ed0e16975 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Advanced Introduction to Marketing Strategy Creator An entity primarily responsible for making the resource George Day Subject The topic of the resource Advance Marketing Management Publisher An entity responsible for making the resource available Edward Elgar Publishing Date A point or period of time associated with an event in the lifecycle of the resource 2022 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Text Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of Computing and Information Systems Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource THE APPLICATION OF DATA MINING TECHNOLOGY IN THE SELECTION OF PROSPECTIVE UNDERGRADUATE STUDENTS Creator An entity primarily responsible for making the resource George Essah Yaw Okai, Forgor Lempogo, Acquaye William Brown Description An account of the resource Due to the many private universities being established in the Republic of Ghana, the search of prospective students had become very competitive. There is therefore the urgent need to develop effective student searching strategy for the survival of a private university and also to gain a competitive advantage over others. The aim of this paper is to use a computer application to develop a data mining framework based on the Microsoft decision tree algorithm, to generate useful rules for selecting qualified but rejected applications of prospective undergraduate students from a public university. The results can provide decision rules relating personal information of a prospective student with guardian information, occupation and average salary per year. An empirical study was conducted in a private university in Ghana to support their search for students. The results demonstrated the practical viability of this approach and … Publisher An entity responsible for making the resource available Limited Liability Company Aprobatsiya Date A point or period of time associated with an event in the lifecycle of the resource 2013 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=BDvl0VYAAAAJ&amp;citation_for_view=BDvl0VYAAAAJ:u-x6o8ySG0sC Language A language of the resource English https://www.repository.gctu.edu.gh/files/original/070dabc1c11304e28b5f80345a17d4ad.pdf dc4fe1d57220b6610f2e5a98dd40b6cf Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of Computing and Information Systems Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Artificial Intelligence: Principles and Practice Creator An entity primarily responsible for making the resource George F. Luger Subject The topic of the resource Computer Science Publisher An entity responsible for making the resource available Springer Date A point or period of time associated with an event in the lifecycle of the resource 2025 Format The file format, physical medium, or dimensions of the resource PDF Language A language of the resource English Type The nature or genre of the resource Text https://www.repository.gctu.edu.gh/files/original/5c1e4be4326bb42303f0c268bfb57d29.pdf 8eb824c307dcc1f3a1522ebe49a36f89 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Improving customer service in the banking industry-case of Ghana Commercial Bank (GCB)-Ghana Creator An entity primarily responsible for making the resource George K Amoako Description An account of the resource Customer service has become so vital and significant to consider especially in the financial business sector whether locally or globally. As banks continue to provide an increasing number of financial services and products, they face the challenge of integrating these disparate systems into a coherent, efficient infrastructure, while delivering the highest level of customer service and convenience without exposing their customers to the bank’s internal system integration problems. However, banks in Ghana especially Ghana Commercial Bank (GCB) needed to improve and formalize its customer service and public relations programs. A descriptive research method was used to gather data from the respective target population. Customer service at GCB from the customers’ perspective is not satisfactory but has led to the increase in number of new customers, maintenance of existing customer and increase in profitability among others. Publisher An entity responsible for making the resource available Canadian Center of Science and Education Date A point or period of time associated with an event in the lifecycle of the resource 2012 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&amp;hl=en&amp;user=hXmr_bYAAAAJ&amp;citation_for_view=hXmr_bYAAAAJ:2osOgNQ5qMEC Language A language of the resource English