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Abstract
This paper examines the motivation for Internet browsing amongst Executive MBA (EMBA) students at the
University of Ghana Business School. It underscores the importance of the environmental influences on the
social, academic and…

Interrogation of dialogic potential of
university websites in Ghana

This open textbook for Introduction to Advertising was created under an Affordable Materials Grant. The textbook includes supplementary study guides, slide decks, and assignments.
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