Browse Items (3031 total)

This paper seeks to investigate the relationship amongst service experience, customer satisfaction and brand loyalty in the Ghanaian telecommunication industry. Students from Central University College Accra were selected randomly to respond to a…

This paper aims to report as a study that contributes to the understanding of the roles of strategic corporate social responsibility (CSR) in overall organisational performance. The approach to the paper was by the review of acclaimed researches with…

Information and Communication Technologies (ICT) have become part of everyone's’ lives and imagining
a life without them seems almost impossible. Mobile phones and social media platforms, which are of
great importance in this thesis, are used for…

Municipal solid waste is recognised as an obnoxious local development challenge in many developing countries. The continuous struggle to ensure sustainable waste management in Ghana is a challenge of inadequate data on waste generation and the…

Volunteer tourism discourse seems to have a disproportionate emphasis on the guest at the expense of the host. This trend seems to be replicated in the Ghanaian studies although it is well understood that without host support, tourism cannot be…

Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19. Following the pandemic, big hotel chains like the Accor Group and Marriot closed…

Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19. Following the pandemic, big hotel chains like the Accor Group and Marriot closed…