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Fundamentals of Successful Marketing:An Introduction to Marketing Concepts

Fundamentals of Successful Marketing is an open educational resource (OER) published by the University of Waikato. This book is designed to deliver foundational concepts, terms, and frameworks commonly needed in an introductory course on marketing.

Microeconomics: Principles, Problems, and Policies, 21st Edition

Accounting Principles i, ii

Conflict Management for Managers: Resolving Workplace, Client, and Policy Disputes

Dive Into Systems: A Gentle Introduction to Computer Systems

Research Handbook on Human Resource Management and Disruptive Technologies (Research Handbooks in Business and Management series)

The Little Black Book of Project Management

Shifting Patterns of Agricultural Trade: The Protectionism Outbreak and Food Security

Predictive Analytics: Modeling and Optimization

Cellular Communication Networks and Standards: The Evolution from 1G to 6G

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