Evaluating the financial sector of emerging markets based on digital technology evolution is crucial, as the market tends to exhibit greater fragility than in the developed markets. As a result, this study is conducted to provide a deeper…
The quality of lives humans will live in the future depends on the rigour of the training experts provide today’s future entrepreneurs to identify societal challenges and innovatively design solutions to address these challenges to create jobs,…
Financial performance is one of the basic indicators that investors and creditors check in accessing the performance of firms. The purpose of this paper is to empirically examine the impact of economic indicators on financial performance of quoted…
The purpose of this study was to determine the impact of Customer Relationship Management (CRM) on customer loyalty in the hotel industry. The study was conducted at the Golden Tulip hotel, Accra. The objectives of the study were to determine if…
Performance management (PM) has become a key instrument in the quest to ensure optimal operations by organisations in the public sector. Some scholars, though, believe that PM has failed because of employees' negative perception and management's…
Performance management (PM) has become a key instrument in the quest to ensure optimal operations by organisations in the public sector. Some scholars, though, believe that PM has failed because of employees' negative perception and management's…
Purpose-As the digital version of word-of-mouth, social media represents the materialization, storage, and retrieval of word-of-mouth content online. The study examined the social media marketing activities of Vodafone and MTN Ghana’s Facebook pages…