Financial decentralization (FD) is key to bringing development closer to the citizenry. Therefore, there is a need to ensure the judicious use of funds mobilized by local authorities to bring about the desired level of development. To achieve this,…
This chapter highlights the potential of an unexplored African Professional Football League to leverage its brand through effective marketing communications. The chapter is primarily documentary analysis-driven, drawing upon a mixture of official…
Due to their importance to economic development, small businesses are the subject of multidisciplinary streams of
business research. This current paper focuses on exploring the market orientation posture of small businesses
operating in Ghana. Cast…
The Sustainable Development Goal 13 (SDG‐13) enunciates the need to combat climate change by encouraging necessary actions to reduce greenhouse gas (GHG) emissions, and this laudable goal was re‐echoed at COP‐28 in the UAE. Although negatively…
Attempts by some state-owned enterprises (SOEs) to pursue rigorous branding and rebranding strategies have been met with disdain, particularly in Ghana where stakeholders and other commentators question the rationale for such strategies; labelling…
While volunteer tourism organizations (VTOs) remain important intermediaries in the practice of volunteer tourism, questions remain on the role they play in serving the interests of host communities. This paper explores the role(s) of VTOs in a rural…
n this chapter, the discussion revolves around Africa’s engagement with the new Europe in a post-Brexit era – which, like AfCFTA, also became effective on 1 January 2021. The chapter discusses, on a broader level, Europe–Africa relations in the…
The study presents an examination of mutual funds average returns relative to the benchmark in Ghana using Sharpe and Treynor’s index for a sample of ten Ghanaian Mutual Funds selected on the basis of consecutive data availability during the period…
The study presents an examination of mutual funds average returns relative to the benchmark in Ghana using Sharpe and Treynor’s index for a sample of ten Ghanaian Mutual Funds selected on the basis of consecutive data availability during the period…
While community-based natural resource management appears common in Africa, management innovation (MI) in community-based tourism (CBT) on the continent has received limited attention. This chapter contributes to the innovative management of CBT…