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                <text>Do Trade Openness and Domestic Credit to the Private Sector Stimulate Economic Growth in Ghana A Bound Test Approach</text>
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                <text>Sackey Frank, Asravor Richard, Ankrah Isaac</text>
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                <text>The study examined the impact of trade openness and domestic credit to the private sector (DCP) on the growth of the Ghanaian economy. The study therefore examined the extent to which trade openness and domestic credit to the private sector impact GDP growth with other covariates such as inflation, exchange rate and foreign direct investments both in the short and the long run. Data was gleaned from the World Bank database spanning from 1970 to 2021. The study adopted the bound test approach using the autoregressive distributed lag estimation. Our results showed that trade openness has a positive relationship with economic growth both in the short and the long run while no such significant relationship was observed for domestic credit to the private sector. Again, we observed a positive relationship between inflation and GDP growth at least, in the short run. The study recommends policies that will …</text>
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                <text>Do Petroleum Price Asymmetries and Price Deregulation Cause Business Cycles in Ghana?</text>
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                <text>Frank Gyimah Sackey, Richard Kofi Asravor, Emmanuel Orkoh, Isaac Ankrah</text>
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                <text>In the context of volatilities in the international situations in recent times, studies regarding the complexities of oil price fluctuations have focussed on analysing the special fluctuation characteristics of oil prices in different historical perspectives. This study examines the extent to which petroleum price fluctuations under the petroleum price deregulation regime impact on business cycles in Ghana. The study uses the autoregressive distributed lag (ARDL) model with a quarterly data spanning from the first quarter of 2005 to the fourth quarter of 2022. Our empirical results show that price stability impacts positively on economic growth, both in the short and the long run, while foreign direct investment also has a positive effect on economic growth in the short run. Our findings are consistent with theory and empirical studies and contributes immensely to the discussions about price asymmetry and business cycles. Again, offers a nuanced perspective on how policy makers can enact policies that ensures efficient and effective deregulation and price stability.</text>
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                <text>A spotlight on fossil fuel lobby and energy transition possibilities in emerging oil-producing economies</text>
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                <text>Isaac Ankrah, Michael Appiah-Kubi, Eric Ofosu Antwi, Ivy Drafor Amenyah, Mohammed Musah, Frank Gyimah Sackey, Richard Asravor, Isaiah Sikayena</text>
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                <text>This study investigates the impact of fossil fuel industry on renewable energy deployment in emerging oil-producing economies, using Ghana as the subject of analysis. Drawing on the "theory of lobby," the study extends previous analyses to examine how fossil fuel production influences the possibility of transitioning to renewable energy. The results, based on a stepwise estimation technique, within a two-regime Markov-switching Model, show a consistent negative relationship between fossil fuel production and renewable energy deployment, supporting the lobby effect theory in Ghana's energy economy. Notably, while fossil fuel production initially increases the probability of transitioning to renewable energy (from 39.65 % to 58.42 %), this trend is reversed by foreign direct investment, reducing the likelihood to approximately 42 %. These findings underscore the need to expand the lobby-effect theory to include …</text>
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                <text>On China’s Sustainable Future: How do Eco-Technological Innovations and Financial Development Moderate the Tourism-Environmental Pollution Nexus?</text>
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                <text>Mohammed Musah, Isaac Adjei Mensah, Stephen Taiwo Onifade, Isaac Ankrah, Bright Akwasi Gyamfi</text>
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                <text>The global anthropogenic activities among nations are largely behind the growing environmental concerns of our modern time. The rise of China on the frontiers of all economic activities with rapidly booming industries including the tourism industry has raised valid concern about the country’s future sustainability. Past studies have largely focused on CO2 perhaps because of the long-lasting environmental damages from the atmospheric accumulation of this greenhouse gas (GHG) relative to other gases like methane (CH4) and nitrous oxide emissions N2O. However, there is a need to examine other greenhouse gases given that their immediate warming impacts could be much more pronounced over a relatively shorter period. As such, China’s sustainability future was assessed via direct &amp; indirect environmental aspects of the booming tourism industry while exploring the moderating roles of eco-technological …</text>
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                <text>Firm characteristics and asymmetric information based credit rationing in an emerging economy: a gender perspective</text>
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                <text>Frank Gyimah Sackey, Asravor. Richard Kofi, Emmanuel Orkoh, Isaac Ankrah</text>
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                <text>Micro, Small and Medium firms’ credit access remains a dilemma though the financial sector has been liberalized. This paper investigates the factors influencing credit rationing and how variations in the characteristics of firms owned by different genders contribute to credit rationing. The study utilizes probit estimation with marginal effects, Fairlie counterfactual and decomposition analysis to analyze both credit rationing and the extent to which the credit rationing gap is influenced by differences in gender endowments and discrimination using 1,430 firms’ owners’ loan applications randomly selected from eight (8) commercial banks. Our results show that borrowers having more years of experience, external market access, proximity to lender, being older and being male are not likely to experience credit rationing. Borrowers in the agricultural sector, with long term loans, who lack formal education, run labor-intensive …</text>
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                <text>Do petroleum price fluctuations under price deregulation cause business cycles in Ghana?</text>
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                <text>In the context of volatilities in the international markets in recent times, studies regarding the complexities of oil price fluctuations have focussed on analysing the special fluctuation characteristics of oil prices in different historical perspectives. This study examines the extent to which petroleum price fluctuations under the petroleum price deregulation regime impact on business cycles in Ghana. The study uses the autoregressive distributed lag (ARDL) model with a quarterly data spanning from the first quarter of 2005 to the fourth quarter of 2022. Our empirical results show that price stability impacts positively on economic growth, both in the short and the long run, while foreign direct investment also has a positive effect on economic growth in the short run. Again, we observe that increases in inflation rate and government petroleum revenue negatively affect economic growth both in the short and the long run. To the …</text>
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                <text>Market orientation and positioning are strategies linked to hotel performance. This study report‘s on the joint effect of market&#13;
orientation and positioning on hotel performance. A survey of 110 star rated hotels in Ghana was used. A total of 225&#13;
questionnaires were received but 210 were used for the analyses. Exploratory factor analysis and hierarchical regression were&#13;
used. All hypotheses were accepted. This study extends Blankson et al. (2013)‘s work and also provide hotel managers with&#13;
ways to enhance their performance via market orientation and positioning.&#13;
Keywords: Market Orientation, Positioning, hotel, Ghana, Performance</text>
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th International Conference on Contemporary Marketing Issues (</text>
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                <text>Introduction to Healthcare Service Marketing Management</text>
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                <text>Healthcare services are considered the backbone of society and human wellness. The recent institutional transformations in the healthcare services have enormous potential for research and the sector is fast becoming an exciting field of inquiry for marketing and management scholars. Given that marketers are concerned about the creation of value for customers, one of the latest trends in the healthcare sector in Africa is the application of tested and established principles of value creation in mainstream marketing to the healthcare sector. However, this remains a grey area which requires a comprehensive understanding and application of mainstream marketing and management principles. As a result, this book presents contemporary and thoughtful insights to address marketing and management related principles in healthcare delivery within the African context.</text>
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                <text>https://www.taylorfrancis.com/chapters/edit/10.4324/9780429400858-1/introduction-healthcare-service-marketing-management-robert-ebo-hinson-kofi-osei-frimpong-ogechi-adeola-lydia-aziato</text>
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Management in Africa</text>
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                <text>Healthcare services are considered the backbone of society and human wellness. The recent institutional transformations in the healthcare services have enormous potential for research and the&#13;
sector is fast becoming an exciting field of inquiry for marketing and management scholars. Given&#13;
that marketers are concerned about the creation of value for customers, one of the latest trends in&#13;
the healthcare sector in Africa is the application of tested and established principles of value creation in mainstream marketing to the healthcare sector. However, this remains a grey area which&#13;
requires a comprehensive understanding and application of mainstream marketing and management principles. As a result, this book presents contemporary and thoughtful insights to address&#13;
marketing and management related principles in healthcare delivery within the African context.&#13;
Healthcare services are considered the backbone of society and human wellness. In recent times,&#13;
these services have undergone extensive institutional transformation (Danaher and Gallan, 2016).&#13;
Within the context of this transformation, marketing, service quality and value creation enhance&#13;
the service experience of healthcare customers (Osei-Frimpong, 2016). For example, Sahoo and&#13;
Ghosh (2016) identified service delivery, amongst others, as a significant contributor to enhancing&#13;
customer satisfaction in private healthcare delivery. It is notable that the healthcare industry has&#13;
enormous potential and is fast becoming an exciting field of endeavour for marketing practitioners. Given that marketers are concerned about the creation of value for customers, one of the latest&#13;
trends in the healthcare sector is the application of tested and established principles of value creation in mainstream marketing to the healthcare sector.&#13;
Stremersch (2008) notes that the application of marketing to healthcare is a fascinating field&#13;
that will likely have more impact on society than any field of marketing. He further states that an&#13;
intrinsically unstable environment characterises this very relevant emerging field, hence raising&#13;
new questions. Changing regulations, discoveries and new health treatments continuously appear&#13;
and give rise to these questions. Furthermore, advancements in technology not only improve the&#13;
healthcare delivery systems but also provide avenues for customers to seek information regarding their health conditions and influence their participatory behaviours or changing roles in the&#13;
service delivery (Osei-Frimpong, Wilson and Lemke, 2018). Increasingly, there is a shift from the&#13;
doctor-led approach to a more patient-centred approach. About a decade ago, Kay (2007) argued&#13;
that healthcare organisations need to utilise marketing tools more effectively for customer information and assistance in their healthcare decisions. This effort can only be achieved by healthcare&#13;
2 Health Service Marketing Management in Africa&#13;
organisations that promote increased accessibility of care and improved quality of service. Kay&#13;
(2007) argued these points from the perspective of the US-based healthcare system described as&#13;
“market-based”.&#13;
In Africa, the importance of marketing-driven practices in improving the delivery of healthcare&#13;
services cannot be overemphasised. The issue of healthcare delivery and management is significant&#13;
for policymakers, private sector players and consumers of health-related services in developing&#13;
economy contexts. Scholars have strongly argued in favour of marketing and value creation in&#13;
healthcare service delivery in Africa (i.e. Wanjau, Muiruri and Ayodo, 2012; Mahmoud, 2016;&#13;
Osei-Frimpong 2016). For instance, in Ghana, Osei-Frimpong (2016) advocated for healthcare service providers to understand patient needs or goals and adopt a holistic engagement approach that&#13;
would result in positive experiences. Customer experience affects the perception of service quality and acceptability of healthcare services. In South Africa, Hasumi and Jacobsen (2014) found&#13;
that long waiting times, unavailable medications and staff who are perceived as being unfriendly&#13;
affected the acceptability of healthcare services. In Egypt, Shafei, Walburg and Taher (2015) identified areas of shortfall in service quality as including physician reliability, physician assurance,&#13;
nursing reliability and nursing assurance. In the Nigerian context, Adepoju, Opafunso and Ajayi&#13;
(2018) found that patients were not satisfied with the quality of service in most of the dimensions&#13;
assessed (i.e. assurance, reliability, tangibles, empathy and responsiveness). In a study on factors&#13;
affecting service quality in the public health sector in Kenya, Wanjau, Muiruri and Ayodo (2012)&#13;
found that low employee capacity, low technology adoption, ineffective communication channels&#13;
and insufficient funding affect service quality delivery to patients, thus influencing healthcare&#13;
service quality perceptions, patient satisfaction and loyalty. These examples of healthcare service&#13;
marketing research, in the present contexts, highlight the need to utilise marketing and value creation tools in the delivery of healthcare services. Furthermore, there is a need for the integration of&#13;
service marketing and management principles to enhance the delivery of quality healthcare across&#13;
Africa and other developing economies. Therein lies the critical importance of this book.&#13;
Drawing on the above discussions, this new book on Health Service Marketing Management&#13;
responds to calls for quality healthcare service management practices or processes from developing economy perspectives. Focusing primarily on Africa, this book covers seven thematic areas,&#13;
namely: Strategy in Healthcare; Marketing Imperatives in Healthcare Management; Product and&#13;
Pricing Management in Healthcare; Distribution, Marketing Communications and Branding in&#13;
Healthcare; People, Physical Evidence and Service Quality Management in Healthcare; Process&#13;
Management in Healthcare; and Technology in Healthcare.</text>
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