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                <text>Increased attention has been given to sustainable development issues globally. Similarly, African nations are increasing their effort to achieve the set goals for sustainable development. This is to aid them to improve the standards of living of its citizens. However, in their attempt to implement these goals, several challenges have been encountered as a result of their dependency on foreign aid and grants, among other external forms of financing. This research, therefore, explores the key barriers facing the implementation of SDGs in Africa. This objective is achieved via a review of the literature using dependence theory to unpin the study. The findings suggest that limited control of resources, over-dependence on foreign aid, poverty heightened by income inequality, demographic pressures, poor governance and corruption, environmental degradation, and lack of data and information are key barriers affecting SDGs …</text>
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                <text>Buyer–seller interactions and customer satisfaction–the moderating role of COVID-19 protocols: a study of small apparel fashion enterprises in the regional shopping malls in Ghana</text>
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                <text>Purpose&#13;
The study explored the relationship between buyer–seller interactions and customer satisfaction in the small apparel fashion enterprises in the emerging markets. The moderating role of COVID-19 protocols implementations on buyer–seller interactions and customer satisfaction was further examined.&#13;
Design/methodology/approach&#13;
Buyer–seller interactions affecting customer satisfaction were divided into three constructs, namely, interactions relating to the overall customers shopping experience, smooth payment process and in-store interactions, and the COVID-19 protocols implementations were used as a moderator. A convenient sampling strategy was adopted to survey 450 customers of apparel fashion enterprises within the four regions in Ghana, of which 397 were validly used for the analysis. Existing questionnaires were adapted to collect data from the respondents. The data collected was therefore …</text>
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                <text>George Kofi Amoako, Hayford Amegbe, Antoinette Yaa Benewaa Gabrah, Innocent Senyo Kwasi Acquah, Joshua Kofi Doe</text>
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                <text>This study investigates the impact of country of origin (COO) on consumer attitudes and brand evangelism in Ghana’s telecommunications industry. The research uses a multi-study approach, examining three telecom brands (A, B, and C) in Ghana. The data was collected online and offline, with a month delay to reduce method bias. The study found that the COO significantly influences consumers’ affective and cognitive engagements with telecom brands A and B, but does not directly impact behavioral engagement of any of the brands. The study emphasizes the importance of emotional and cognitive connections in driving brand evangelism as behavioral engagement alone may not translate into evangelism. The findings suggest that telecom brands can leverage their COO to enhance consumer engagement and foster brand evangelism by emphasizing positive associations with their origin. This research fills a …</text>
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                <text>Retail mix and retail image amongst women: the mediating role of employee attitude</text>
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                <text>Gender roles have evolved with time; however, males often demonstrate aggressive and risk-prone behaviours. Both genders show different attitudes towards objects and situations due to hormonal differences. Nevertheless, such a relationship is significantly influenced by the perception of the retail mix. It has been argued that women, in particular, are more influenced by the retail mix, shaping their view of a retail brand’s image. Consequently, this study aims to explore women’s perceptions of the retail mix on the retail brand image and examine the mediating role of employee attitudes. A quantitative research approach was used for this study. A purposive sampling technique was used to collect primary data from 287 women who were shopping. Partial Least Square Structural equation modelling was used to analyse the primary data and investigate the relationship among the variables. The study’s findings have …</text>
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                <text>In the twenty first century Africa has seen an increased momentum and an infusion of economic vibrancy in various sectors of the economy. In most of the countries there has been the development of a strong private sector participation in business and the application of technology in business is introducing new opportunities. The face of business is changing as the new impetus is redefining new relationships with customers. One major contributor to GDP growth in Africa is Tourism. Africa is endowed with many natural and beautiful tourist attractions. However this natural endowment alone is not enough to bring about growth and revenue so desired by investors. Managers in the Tourism sector must therefore give investors value for money by embarking on innovative growth strategies. Ansoff growth Strategies have been identified in marketing literature to provides insights for understanding and growing businesses …</text>
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                <text>Undoubtedly, the competitive business environment arising from current global economic challenges and the rapid technological advancement among other pertinent issues, pose a serious challenge for businesses especially, those within emerging market enclaves. This situation necessitates proactive measures, innovation as well as strategic approaches to change management in a bid to salvage most of these businesses from collapsing. This research aims at examining the role played by strategic change management in emerging markets from the Ghanaian perspective. In view of this, the study reviewed related literature from electronic books, articles and reports on areas such as emerging markets, strategic management and change management practices. Observations from this research include highlights of the significant challenges faced by businesses in emerging markets due to difficulty in obtaining …</text>
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                <text>Re-branding and performance at Ghana oil company limited: an empirical study</text>
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                <text>Attempts by some state-owned enterprises (SOEs) to pursue rigorous branding and rebranding strategies have been met with disdain, particularly in Ghana where stakeholders and other commentators question the rationale for such strategies; labelling them as needless and wasteful due to the high associated financial implications. Yet, rebranding is necessary to offer differentiated products and services that outperform those of competitors. Using the 2010-2012 re-branding exercise undertaken by Ghana Oil Company (GOIL) – a state-owned oil marketing company in the petroleum downstream sector of Ghana as a case illustration, the paper evaluates the impacts of rebranding on firm performance through investment in employees and brand equity. The paper discusses and concludes with highlights of the specific contribution of rebranding in state-owned enterprises and make appropriate …</text>
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                <text>Adonis &amp; Abbey Publishers</text>
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                <text>Esther Aseidu, Afia Nyarko Boakye, George Kofi Amoako, Ebenezer Malcalm</text>
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                <text>Forging sustainable development must explicitly commit to gender issues in the management of enterprises in Africa. However, advancing both gender equality and creating sustainable pathways present pressing problems. This book chapter examines the need to address gender equality and sustainable development jointly and outlines the moral, ethical, and practical justifications. It was found that the sustainability issues in Africa include overusing and non-renewal of our natural resources (depletion of natural resources), environmental degradation, and high-income inequality. Gender inequality in Africa was found in work and industrialisation, demographics and procreation, agriculture and food production, water, sanitation, and energy, among others. The main drivers of gender inequality in Africa were revealed as unequal access to social protection, and economic, and legal power. Other factors that were …</text>
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                <text>Springer International Publishing</text>
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                <text>Abdul Raheed Alolo and Gideon Awini Mohammed Majeed,Kwame Simpe Ofori, George Kofi Amoako</text>
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                <text>https://scholar.google.com/scholar?oi=bibs&amp;amp;cluster=11930250846839309564&amp;amp;btnI=1&amp;amp;hl=en</text>
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                <text>Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19. Following the pandemic, big hotel chains like the Accor Group and Marriot closed outlets, but post COVID-19, the global hospitality and tourism sector is bouncing back. In bouncing back though, the pandemic brought to the fore the absolute need for high levels of customer centricity in a world that was gripped by fear. This new Hospitality and Tourism (H&amp;T) Marketing book takes a customer-oriented approach to discussing marketing discipline in the global H&amp;T sector. With chapters spanning topics like service characteristics of hospitality and tourism marketing, people management strategies for service businesses, consumer behaviour, designing and building brands, electronic marketing, internet marketing, database marketing, and direct marketing and relationship marketing, this book has the right balance of technology and consumer-oriented topics to provide the right balance for tourism marketing practitioners post pandemic.</text>
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                <text>https://books.google.com/books?hl=en&amp;amp;lr=&amp;amp;id=uMf1EAAAQBAJ&amp;amp;oi=fnd&amp;amp;pg=PT14&amp;amp;dq=info:w3TyJ6P2AjEJ:scholar.google.com&amp;amp;ots=nze78dE8V3&amp;amp;sig=C4P23xPHWOZlSXgDuuaLNl7sXx4</text>
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