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Business Math: A Step-by-Step Handbook
Business Mathematics was written to meet the needs of a twenty-first-century student. It takes a systematic approach to helping students learn how to think and centers on a structured process termed the PUPP Model (Plan, Understand, Perform, and…
Cognitive Psychology: A Student's Handbook, 8th Ed
The fully updated eighth edition of Cognitive Psychology: A Student's Handbook provides comprehensive yet accessible coverage of all the key areas in the field, ranging from visual perception and attention through to memory and language. Each chapter…
Communications Writing and Design: The Integrated Manual for Marketing, Advertising, and Public Relations
Communications Writing and Design is an integrated, project-based introduction to effective writing and design across the persuasive domains of communication.
Build a strong foundation of core writing and design skills using professionally designed…
Build a strong foundation of core writing and design skills using professionally designed…